Iowa Caucuses: Fast Nationals
CNN put out a release noting the Fast National ratings, which are not the final ratings, for last night’s Iowa Caucuses…
Fast Nationals for Tuesday, January 3 (Iowa Caucuses)
As the only news organization that doesn’t take sides, CNN had a strong performance during Tuesday’s Republican Iowa caucuses topping MSNBC in both total viewers and the key demo 25-54 during all key day parts.
CNN also showed the most growth among total viewers compared to the prior four Tuesdays, increasing +142% (1.310m vs. 541k), while FNC increased just 22% (2.631m vs. 2.158m) and MSNBC was up 32% (1.195m vs. 903k) during primetime. In the target demo 25-54, CNN also grew the most, increasing +220% (486k vs. 152k), while FNC was up 43% (684k vs. 478k) and MSNBC grew 49% (303k vs. 203k) vs. the prior four Tuesdays.
Primetime: (8-11p)
CNN: 1.31m total viewers/486k target demo 25-54
FNC: 2.63m/684k
MSNBC: 1.20m/303kLate Night: (11p-3a)
CNN: 839k total viewers/347k target demo 25-54
FNC: 1.82m/645k
MSNBC: 693k/228kFull Block: (7p-3a)
CNN: 1.0m total viewers/390k target demo 25-54
FNC: 2.15m/637k
MSNBC: 932k/259kShare this:
This entry was posted on January 4, 2012 at 1:36 pm and is filed under Ratings Related . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
January 4, 2012 at 2:02 pm
But did that count as political coverage or comedy?
January 4, 2012 at 4:44 pm
“Fast national”? Great – CNN is celebrating a metric that no one has heard of.
January 4, 2012 at 4:58 pm
- Fast National –
Don’t they sell traveler’s checks?
January 4, 2012 at 5:05 pm
- Fast National -
I know that guy..
January 4, 2012 at 5:33 pm
- Fast National -
Sounds like an ObamaCare universal diet programme.
January 4, 2012 at 5:43 pm
President’s Council on Physical Fitness. Right after the shuttle run.
January 4, 2012 at 7:10 pm
So, should I take this that CNN is proud of their sucky primetime ratings so they can claim credit for getting the biggest bounce during the caucus coverage? I think they should prefer to have better primetime numbers.