FBN Primetime Overhaul…
FOX Business Network (FBN) will debut a new primetime schedule featuring encore presentations of the channel’s top post-market programs, announced Kevin Magee, Executive Vice President of the network. Starting February 20th at 8 PM/ET, viewers will find additional airings of The Willis Report (5PM & 8PM/ET), Cavuto (6PM & 9PM/ET) and Lou Dobbs Tonight (7PM & 10PM/ET). The new lineup will replace FreedomWatch with Judge Andrew Napolitano, Power & Money with David Asman and Follow the Money with Eric Bolling.
In addition, FBN is developing a new 5PM/ET program hosted by Melissa Francis who joined the network from CNBC earlier this year. The show will debut in the second quarter, at which point The Willis Report will move to 8PM/ET, enabling FBN to be the only business network providing viewers with uninterrupted live coverage of financial news from 5AM/ET to 9PM/ET.
In making the announcement Magee said, “Neil Cavuto, Lou Dobbs and Gerri Willis are the most trusted names in business news and this new lineup affords FOX Business viewers additional access to their no-nonsense take on the day’s financial events. We look forward to Judge Napolitano, David and Eric continuing to make significant contributions to both FOX Business and FOX News. In addition to daily branded segments, each of them will be showcased throughout future programming on both networks.”
Currently one of the leading judicial analysts on television, Judge Napolitano will continue his role on both FOX Business and FOX News, providing key legal insights surrounding the growing intersection between Washington and Wall Street. In addition to co-hosting The Five on FNC, Eric Bolling will also lend his unparalleled expertise on oil and energy stemming from more than 20 years on the trading floor to both networks as a commodities contributor. David Asman will maintain his role as co-anchor of After the Bell (4PM/ET) with Liz Claman on FBN, as well as expand upon his platform as a multinational economic affairs expert to provide commentary on the globalization of the business world. Stossel, hosted by John Stossel, will continue Thursdays at 10PM/ET.
This could be interpreted as the latest manifestation of FBN’s “course correction” away from politics and more towards Business News as Napolitano and Bolling are more well known for the ideologies these days than their business acumen (which in Bolling’s case is actually quite considerable). And Bolling has his big hit
4 on 1 The Five to fall back on. The surprise here would be Asman’s show getting axed as it had been on FBN’s air, under one name or another, since the network launched. But Asman still has After the Bell which is a big anchor for FBN’s business day coverage. It’s less clear what Napolitano does. He won’t be going away but he won’t have his own show anymore either. Funny. Just a year ago Napolitano was being touted by many, myself included, as a viable replacement for Glenn Beck. Now he doesn’t even have a show to call his own.
What shouldn’t be surprising here is Melissa Francis getting her own show. You have to figure that this particular carrot had to have been dangled in front of her in order to get her to join FBN from CNBC in the first place.