The Weather Channel Drops Off DirecTV…

Here is The Weather Channel’s statement on disappearing from DirecTV…

STATEMENT FROM THE WEATHER COMPANY CHAIRMAN AND CEO DAVID KENNY

ATLANTA — January 14, 2014 — At 12:01 this morning, The Weather Channel is no longer available on DIRECTV, which refused to come to an agreement on a market-based carriage deal. Following is a statement from David Kenny, chairman and CEO of The Weather Company:

“This is unprecedented for The Weather Channel. In our 32 years, we have never had a significant disruption due to a failure to reach a carriage agreement. We offered DIRECTV the best rate for our programming, and I am shocked they have put corporate profits ahead of keeping a trusted channel that subscribers rely on every day. We are not looking for a large fee increase. We are simply looking for a fair deal that allows our company to continue to invest in the science and technology that enables us to keep people safe, deliver the world’s best weather, and tell weather stories to help people be prepared and informed.

“At a time when DIRECTV has increased customer rates by 4 percent, they are trading safety for increased profits and replacing the experience and expertise of The Weather Channel with a cheap startup that does weather forecasting on a three-hour taped loop, has no field coverage, no weather experts — certainly not any on par with The Weather Channel network’s industry-recognized experts like tornado expert Dr. Greg Forbes and winter weather expert Tom Niziol — and no experience in severe weather emergencies. This is a dangerous gamble over one penny a month that puts DIRECTV customers at risk.

“This reckless move by DIRECTV will have an impact on our role as part of the national safety and preparedness fabric of our country at a time when the volatility and frequency of weather events seems to be increasing. The Weather Channel partners with humanitarian and emergency management agencies at the local, state and federal levels. We help people prepare before storms, stay safe during their effects, and find help afterward. If the network is not available to viewers, the effectiveness of these partnerships, which help make us a more weather ready nation, are jeopardized. I am hopeful DIRECTV will come to their senses soon and will not force its customers to change carriers to stay safe and informed.”

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14 Responses to “The Weather Channel Drops Off DirecTV…”

  1. PURE BUNK. My DIRECTV local stations is where I turn for emergency weather. It’s their main selling points these days with money spent on the best radar equipment and staff of meteorologists, not to mention ties to the National Weather Service. It has been YEARS since I turned to the weather channel during a weather emergency. The local stations interrupt network programs for continuos coverage.

  2. Nixon - niila niihpikiiookwa meentwasiaani Says:

    Coming up “Weather and Your Insurance Fire.”

  3. “At a time when DIRECTV has increased customer rates by 4 percent, they are trading safety for increased profits and replacing the experience and expertise of The Weather Channel with a cheap startup that does weather forecasting on a three-hour taped loop, has no field coverage, no weather experts — certainly not any on par with The Weather Channel network’s industry-recognized experts like tornado expert Dr. Greg Forbes and winter weather expert Tom Niziol — and no experience in severe weather emergencies. This is a dangerous gamble over one penny a month that puts DIRECTV customers at risk.”

    So does this mean TWC is done airing reality shows that have nothing do to with 2pm to 4:30am on weekends and 8pm to 4am weekdays?
    Because DTV drops them TWC is pretending to be a 24/7 weather channel.

  4. TWC goes to a non weather related reality show at 2am ET. I’d rather have a 3 hour loop of forecasts.

  5. hmm 3 hour loop of weather forecasts on a channel that has the name weather on it or a reality show that has nothing to do with weather on a channel with weather in it’s name ? I am going with A

  6. […] Kenny, chairman and CEO of The Weather Company, said in a statement today, “This reckless move by DIRECTV will have an impact on our role as part of the national […]

  7. Pretty much like THE HISORY CHANNEL claiming kids won’t know history if they were dropped. Might curb their pawnshop bargaining knowledge.

  8. icemannyr Says:

    MTV has moved to Palladia which is music related content 24/7.

  9. I get AJAM, NBCSN, MAVTV, Fox Sports 1, Fox Sports 2, MASN and MSNBC on DirecTV. I can’t get half those channels on any other provider.

  10. Nixon - niila niihpikiiookwa meentwasiaani Says:

    I get Fox Soccer Plus. Being a rugby fan, I am happy.

  11. […] Underground 18 months ago, issued a statement calling the DIRECTV move “reckless.” The statement said WeatherNation TV is “a cheap startup that does weather forecasting on a three-hour […]

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