April Numbers: HLN

HLN is noting its April ratings…

HLN Posts Most Growth in Cable News in Both Total Day and Prime

Nancy Grace Up the Most of Any Cable News Show in Prime among P25-54

HLN Weekend Mysteries Block Continues to Post Gains in April 2012

In April 2012, HLN is the only cable news network to post double digit growth in both Total Viewers and P25-54 in Total Day and Primetime (M-Su) compared to a year ago.

Total Day

P2+ +18% 257k vs. 217k
P25-54 +9% 99k vs. 91k

Primetime (M-Su)

P2+ +20% 373k vs. 310k
P25-54 +20% 128k vs. 106k

HLN’s 7p – 11p programs post significant increases and milestones in April 2012:

Nancy Grace (8p) has the most growth in P25-54 in primetime versus the cable news competition. The show is up +13% among P25-54 compared to a year ago (163k vs 144k), and is maintaining its total viewer delivery.

Dr. Drew (9p) is up the most in total viewers among the cable news competition in primetime, up +8% over a year ago.

HLN Weekend Mysteries (Sat & Sun combined) is up double digits compared to a year ago in both total viewers and P25-54, up +82% among P2+ and up +58% in P25-54. (374k vs. 206k and 134k vs. 85k, respectively).

Jane Velez-Mitchell (7p) increased +16% among P2+ vs. a year ago (336k vs. 290k).

Showbiz Tonight (11p) is up +11% in P2+ (233k vs. 210k) compared to a year ago.

HLNtv.com had 4.5 Million Unique Visitors in April, an increase of +22% vs. March’12. (Omniture)

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11 Responses to “April Numbers: HLN”

  1. It seems so lonely over here.

  2. Fritz, are you here?

  3. lonestar77 Says:

    I honestly don’t know what number HLN is on DirecTv. I think it’s near CNN but I couldn’t be sure.

  4. 204. CNN is 202. But I had to check.

  5. I actually used to watch the old Headline News years ago if I wanted a quick snapshot of the news. That, of course was their intention, but like most all channels, the grown-up hardly resembles the child. FNC an exception, and in a good way.

  6. Ted Turner and George Bush on Piers. Pick one.

  7. ^ I don’t know where I got the first one, but that’s clearly wrong. Maybe tomorrow. Who the hell knows.

  8. Piers announced Turner on Twitter earlier. It sure sounded like it was for tonight.

  9. Turner was on for most of the show. Bush was the last 15 minutes. I had some difficulty comprehending that.

  10. Hellooo…!

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