Fifty Quarters at #1…

The Hollywood Reporter’s Michael O’Connell writes about FNC’s 50 quarters of dominance and interviews Bill Shine…

Some critics have pointed to that consistency as one reason why FNC’s average viewer is now over 65 years old, but Shine says an increased median age is something affecting all networks.

“It’s happening to most everyone in television, and in terms of the economics of it, we don’t buy and sell on that data,” Shine tells THR. “We buy and sell on the demo, and we’re still clearly winning the demo race among our competitors — combined in some cases. Is it something we keep our eye on? Absolutely. But it’s not something I currently go home and lose sleep over.”

Shine also says his eye is on the competition. He’s not ignoring CNN’s decision to ditch live news coverage for documentary news at cable news’ traditional flagship hour of 9 p.m. — “They’ve decided to go in another direction, and I think you’ve got to give them some time to see if it works.” — though he is committed to live programming and now considers their primetime block as beginning at 5 p.m. with The Five. That show now goes back and forth with Kelly’s between the No. 2 or No. 3 telecasts on cable news.

One thing Shine says he’s not paying attention to is criticism over the network’s reputation for conservative slant. And he’s quick to point at Kelly as someone who can potentially chip away at that reputation. He also says that the recent reassurance in attention on the U.S. handling of the 2012 attack on the American diplomatic mission at Benghazi, Libya, has vindicated FNC’s decision to heavily cover it for the last two years.


3 Responses to “Fifty Quarters at #1…”

  1. “And he’s quick to point at Kelly as someone who can potentially chip away at that reputation.”
    I appreciate his vote of confidence.

  2. joeremi Says:

    If Shine thinks Megyn Kelly will ‘chip away at conservative slant’, he’s living on Mars. As we speak she’s pimping Dinesh D’Souza’s new screed, while snagging an interview with Bill Ayers out of it. Yeah, that’ll do it..

  3. He’s referring to a program that hasn’t even aired yet. Only this time his precognition is cloudy and his assumptions off-base. As usual.
    (Twitter — clouds the mind with crap).

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