Dana Klinghoffer to NBC News PR

TVNewser’s Chris Ariens writes that Dana Klinghoffer, formerly with FNC PR, is joining NBC to handle PR for Megyn Kelly’s upcoming weekday show, among other things…

Dana Klinghoffer, who spent her entire professional career in the Fox News PR shop, is joining NBC News, TVNewser has learned.

Klinghoffer will oversee public relations for Megyn Kelly‘s new 9 a.m. hour of the Today show, as well as other PR duties. Klinghoffer left Fox News several months ago and has since married and was taking some time off before jumping back into the TV news game.

I normally wouldn’t write about this, despite the FNC angle, because it doesn’t really involve cable news. But this is not your typical movement story. If memory serves, Klinghoffer was essentially the #2 at FNC PR behind Irena Briganti. Her exit from FNC should have made news but apparently it went under everyone’s radar and that’s not easy to pull off.

But it’s a lot of PR firepower to bring to Kelly’s show. Don’t underestimate the comfort factor at play here. NBC could have easily put Kelly with its regular Today PR team but it probably wouldn’t click as well as bringing Klinghoffer in would.

There will be some who look at this move sideways as the latest example of NBC playing favorites with Kelly. To that I say…well YEAH…they just shelled out big bucks to bring her over from FOX…they better be doing whatever it takes to try and make it work. If bringing in Klinghoffer helps make it work, so much the better…

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: