Archive for July, 2017

July Numbers: MSNBC…

Posted in MSNBC, Ratings Related on July 31, 2017 by icn2

MSNBC is noting its July ratings…

MSNBC WINS A25-54 IN WEEKDAY PRIME IN JULY

MSNBC Dayside Leads CNN in Every Hour Among Total Viewers; Scores 2nd Highest Rated Month Ever in Total Viewers

MSNBC Weekday Prime Ranks #2 Across All Cable Networks in Total Viewers; Draws More Audience Than HGTV, History and TBS

“The Rachel Maddow Show” is the #1 Show for All Cable News in A25-54, A18-49 and Total Viewers

“Morning Joe” Bests CNN in A25-54 and A18-49 for the 2nd Straight Month and in Total Viewers for the 29th Straight Month

“The 11th Hour with Brian Williams” Tops FOX News and CNN in A18-49 and Total Viewers at 11pm for the 3rd Consecutive Month

More People Watch MSNBC Than CNN for Every Single Hour Weekdays from 6am Through 2am
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Andy Levy To Join S.E. Cupp’s Show…

Posted in HLN on July 26, 2017 by icn2

TVNewser’s Chris Ariens writes that former Red Eye Ombudsman Andy Levy is joining S.E. Cupp’s HLN show when it launches.
“When” being the operative word here…

It’s been many months in the making but it now looks like two new HLN shows, one hosted by S.E. Cupp and another hosted by former CNN anchor Carol Costello will launch next month, on the same day. HLN doesn’t yet have an exact launch date.

But an HLN spokesperson confirmed that Andy Levy, formerly of Fox News Channel’s Red Eye, is joining Cupp’s show as a senior producer and panelist.

Levy should make for an interesting panelist on Cupp’s show. But if I was holding my breath waiting for Costello and Cupp’s shows to launch since their announcement…I’d be long dead and buried by now.

Yeah…I’m being more cynical and sarcastic than usual. But CNN deserves it. It set up these shows long ago and then…and then…we waited as blown launch date after blown launch date passed by. I’m now thinking this was a money thing…that CNN didn’t give HLN the budget to launch these shows when they were supposed to launch.

If that’s the case it really tells you all you need to know about how CNN corporate views HLN.

Not very highly.

What a soap opera this has become.

What Is Going On Over At HLN?

Posted in HLN on July 18, 2017 by icn2

These are confusing times over at HLN. The network is showing signs of internal dissaray…or at the very least teetering on the edge of limbo.

How else to explain what’s happened since the network announced the arrival of Carol Costello and S.E. Cupp’s shows almost six months ago with deadlines that have since been blown and blown badly.

Cupp’s show was set to debut in June. It still hasn’t.

Costello’s show has fared even worse. First it missed a planned April launch. Then it missed an early June launch. Yesterday, TVNewser reported that it may launch in late August.

“May launch”.

Something very odd is going on over at HLN and it’s not set issues and probably not staffing issues…not after six months it shouldn’t be.

No…this is something…else.

So let’s speculate about what the “else” could be? We appear to have nothing but time to kill waiting for these shows to launch…

1) Budget realignment – The money isn’t there, for whatever reason (resource realignment, shifting priorities, etc…) and until it is Costello and Cupp’s shows are stuck in limbo, unable to launch.

2) Collateral damage from the AT&T/TW merger – The theory here is that the merger still being finalized (and not yet approved by the governmenet) has frozen HLN’s plans for the moment. I’ll admit that this theory is rather thin. I mean…HLN is still considered CNN’s bastard stepchild these days but it’s not that far gone that a merger should freeze new program launches. Unless…

3) Another network makeover is coming – I know, I know…that would be like what…the fourth or fifth makeover in the last 10 years? It would seem highly unlikely…and yet that could explain why neither show has launched if the new format would be incompatible with both shows. But this theory is undercut by the fact that we just got a new launch timeframe and the network has to be cognizant by now that each new launch timeframe that comes (and goes) makes the network look more and more feckless.

I’m thinking it’s some combination of 1 and 2. I think HLN is waiting…what for I’m not sure…but maybe its waiting for the merger to go through…

…and whether AT&T will be forced by the Trump administration to sell off CNN to have the merger approved. That is something I could easily see forcing HLN into “wait and see” mode.