Archive for the HLN Category

HLN Officially Announces Costello/Cupp Launch Date…

Posted in HLN on August 7, 2017 by icn2

HLN announced that Carol Costello and S.E. Cupp’s shows will launch on August 21. Given that this was an official press release, we can be certain that the shows will indeed launch on that date. The prior dates (April, early July) were never officially announced.

HLN BOLSTERS LIVE NEWS PROGRAMMING LINEUP WITH PREMIERES OF CAROL COSTELLO AND S.E. CUPP ON AUGUST 21

‘Across America with Carol Costello’ (11am ET) and ‘S.E. Cupp Unfiltered’ (7pm ET) Join the Network

HLN adds two dynamic personalities to its live programming lineup it was announced today by Ken Jautz, EVP, CNN. Launching Monday, August 21, Carol Costello brings her journalistic prowess to “Across America with Carol Costello” (Monday – Friday, 11a – 1p ET) and S.E. Cupp delivers her candid point-of-view nightly on “S.E. Cupp Unfiltered” (Monday – Thursday, 7p – 8p ET).

“Adding Carol and S.E. to HLN further strengthens our powerful bench of journalists and hosts, and delivers on the network’s promise to add more live hours of news programming,” said Jautz. “Carol and S.E. are two of the most respected and recognized voices in the business, and we’re excited to bring their smarts and passion to the HLN audience.”
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Andy Levy To Join S.E. Cupp’s Show…

Posted in HLN on July 26, 2017 by icn2

TVNewser’s Chris Ariens writes that former Red Eye Ombudsman Andy Levy is joining S.E. Cupp’s HLN show when it launches.
“When” being the operative word here…

It’s been many months in the making but it now looks like two new HLN shows, one hosted by S.E. Cupp and another hosted by former CNN anchor Carol Costello will launch next month, on the same day. HLN doesn’t yet have an exact launch date.

But an HLN spokesperson confirmed that Andy Levy, formerly of Fox News Channel’s Red Eye, is joining Cupp’s show as a senior producer and panelist.

Levy should make for an interesting panelist on Cupp’s show. But if I was holding my breath waiting for Costello and Cupp’s shows to launch since their announcement…I’d be long dead and buried by now.

Yeah…I’m being more cynical and sarcastic than usual. But CNN deserves it. It set up these shows long ago and then…and then…we waited as blown launch date after blown launch date passed by. I’m now thinking this was a money thing…that CNN didn’t give HLN the budget to launch these shows when they were supposed to launch.

If that’s the case it really tells you all you need to know about how CNN corporate views HLN.

Not very highly.

What a soap opera this has become.

What Is Going On Over At HLN?

Posted in HLN on July 18, 2017 by icn2

These are confusing times over at HLN. The network is showing signs of internal dissaray…or at the very least teetering on the edge of limbo.

How else to explain what’s happened since the network announced the arrival of Carol Costello and S.E. Cupp’s shows almost six months ago with deadlines that have since been blown and blown badly.

Cupp’s show was set to debut in June. It still hasn’t.

Costello’s show has fared even worse. First it missed a planned April launch. Then it missed an early June launch. Yesterday, TVNewser reported that it may launch in late August.

“May launch”.

Something very odd is going on over at HLN and it’s not set issues and probably not staffing issues…not after six months it shouldn’t be.

No…this is something…else.

So let’s speculate about what the “else” could be? We appear to have nothing but time to kill waiting for these shows to launch…

1) Budget realignment – The money isn’t there, for whatever reason (resource realignment, shifting priorities, etc…) and until it is Costello and Cupp’s shows are stuck in limbo, unable to launch.

2) Collateral damage from the AT&T/TW merger – The theory here is that the merger still being finalized (and not yet approved by the governmenet) has frozen HLN’s plans for the moment. I’ll admit that this theory is rather thin. I mean…HLN is still considered CNN’s bastard stepchild these days but it’s not that far gone that a merger should freeze new program launches. Unless…

3) Another network makeover is coming – I know, I know…that would be like what…the fourth or fifth makeover in the last 10 years? It would seem highly unlikely…and yet that could explain why neither show has launched if the new format would be incompatible with both shows. But this theory is undercut by the fact that we just got a new launch timeframe and the network has to be cognizant by now that each new launch timeframe that comes (and goes) makes the network look more and more feckless.

I’m thinking it’s some combination of 1 and 2. I think HLN is waiting…what for I’m not sure…but maybe its waiting for the merger to go through…

…and whether AT&T will be forced by the Trump administration to sell off CNN to have the merger approved. That is something I could easily see forcing HLN into “wait and see” mode.

How Not To Launch a New Show

Posted in HLN on June 20, 2017 by icn2

Remeber back five months ago (!!!) when Carol Costello left CNN for HLN?

It’s been a while, hasn’t it?

And we still don’t know when Costello’s show will debut on HLN.

First, HLN said it would launch in April, a launch date the network blew.

Then HLN told TVNewser that the show would debut in early June, a launch date the network also blew.

That’s right. HLN gave two launch dates for Costello’s show and blew both of them.

What a horrible, horrible look for the network. Giving out two launch dates and not being able to make either of them, without providing any reason or explanation for the slippage, makes HLN look like the gang that can’t shoot straight.

Costello must be beside herself. She took a big risk jumping from the safety of CNN to its much less secure for everyone not named Robin Meade’s sister network and so far all that’s happened is two failed launch dates.

Put it in these terms; within a few more days enough time will have elapsed between Costello’s CNN departure and now that it will have surpassed the amount of time from Megyn Kelly’s FNC departure to her Sunday show’s premiere on NBC a few weeks ago.

That’s terrible.

Yes, I’ve been on a bit of tear over this. But I wasn’t the one who publicly put out two launch dates and then failed to stick to either. I’m just going by what I see and what I see is a network that has entered rarefied territory. You could probably count on one hand in the history of television the number of news shows that blew one launch date. Never mind two launch dates.

And we still have no idea when Costello’s show will finally see air.

HLN To Change Logo, Tagline…

Posted in HLN on May 2, 2017 by icn2

Well April came and went and, as I predicted, Carol Costello’s HLN show did not launch. But it may launch as soon as next Monday. Why? Because according to AdAge’s Jeanine Poggi that’s when HLN is going to unveil a new logo and tagline…

Over the past year HLN has been “returning to our news roots and emphasizing that the network is part of the CNN family,” Jautz said.

It is focusing on buzzy regional news stories, crime stories, entertainment and weather, according to Jautz, and leaving international affairs and in-depth political news to its Turner Broadcasting sibling CNN.

And on May 8, it will solidify that focus with the new tagline, “News that hits home,” and a logo that more overtly positions HLN as part of the CNN news family.

It would seem to me that the day you start a new branding campaign would be the day to have all your new shows in place so that’s why I think Costello’s show may launch Monday.

If it doesn’t launch Monday, HLN will have big time egg on its face.

Will HLN Blow Its Launch Date For Carol Costello’s New Show?

Posted in HLN on April 19, 2017 by icn2

Almost two months ago HLN announced that it was going to launch “Across America with Carol Costello” by the end of April.

Ok…it wasn’t really an announcement as in a public press release…it was an internal email from Ken Jautz that was leaked.

Still, HLN did nothing to shoot that date down once it was leaked.

Well guess what? It’s the end of April.

You know…the end of April when the show was supposed to launch? That end of Arpil?

Basically HLN has two days to announce the start date is Monday. Otherwise the show will not launch this month and HLN will have blown its leaked launch date. Since a Monday launch would mean a rough launch window with scant to no promotion time, my money is on it not launching this month.

Usually when this type of thing happens…and it doesn’t happen very often where a network leaks a launch date for a show that it winds up blowing…it’s because of things like the production staff isn’t all in place yet. We know it’s probably not a set problem because Newscast Studio just did a story on the debut of a revamped L.A. studio that CNNI is using which will also be used for Costello’s show.

S.E. Cupp Gets HLN Show…and Other HLN News…

Posted in HLN on March 13, 2017 by icn2

A bunch of HLN stuff to get to today…some of it a week old because I was out of town last week and then sick as a dog.

For starters CNN US Executive Vice President Ken Jautz announced that S.E. Cupp will be slotted in at 7pm ET for a new show…

I’m pleased to announce that S.E. Cupp is bringing her distinct outlook and passionate opinion to HLN as host of her own 7 pm nightly program. This is the next step in our campaign to bolster our primetime line-up. You can expect to see S.E. lend her energy and insights to conversations with provocative guests from the diverse worlds of radio, politics, comedy and journalism as she tackles the day’s most important stories. Live from CNN’s New York bureau, this soon-to-be-named show will launch in early June. S.E. will also continue her role as a CNN Political Commentator and CNN.com contributor.

Please join me in welcoming S.E. to the HLN team.

In more primetime news, we’re also announcing HLN’s 2017 Original Series slate today.

This follows up the news last week that Carol Costello’s new two hour HLN program will debut sometime in April at the 11am-1pm slot. That was Michaela Pereira‘s slot. Pereira is moving into the 3pm-5pm slot.

Here’s the release on HLN’s original series that Jautz referenced above…
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