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CNN Adjustments

I’m not sure what to make of today’s CNN Noon programming change. While more international news is always a good thing for a too US focused cable news industry, the question still remains: Why Malveaux’s Noon hour and more importantly why do it?

Were the numbers soft for CNN at Noon? I have no idea but it would be interesting to find out if there was any possibility this was a ratings related move. But I’m still very curious as to why this adjustment when all the noise about CNN’s “issues” is coming loudest from Early Prime/Primetime. John King, USA got cancelled last week, so we know CNN is definitely focusing on where the fire is. But then why focus on this Noon hour which isn’t where the fire is? CNN has been dabbling off an on with using CNNI talent on CNN Domestic in certain special breaking news cases but never consistently. Until now.

Meanwhile as we wait to see how this Noon experiment pans out, there were some new graphics unveiled today in the form of a new “Breaking News” open with a female voice over…

This entry was posted on June 18, 2012 at 5:50 pm and is filed under CNN. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

7 Responses to “CNN Adjustments”

  1. Laura L Says:
    June 18, 2012 at 6:04 pm

    That voice has a future.

  2. larrykelly Says:
    June 18, 2012 at 6:50 pm

    Maybe CNN is looking for a milestone of something a bit different at noon, a time workers on lunch break might be checking in. Greta’s legal show was a staple on CNN for many years at noon.

  3. Mario500 Says:
    June 18, 2012 at 8:03 pm

    Why did the author of the post refer to Suzanne Malveaux only by her last name in the only reference to her? Not every reader who reads the article will know whom the author referenced just by her last name alone.

    Personally when I write news articles I prefer to use both first names and last names in all references to persons. It helps readers learn their names in case their are not familiar with the persons and it treats every person mentioned with respect.

    I would only use first names or last names alone in news articles if it is part of a direct quotation.

  4. joeremi Says:
    June 18, 2012 at 8:25 pm

    Mario, the link referenced at the beginning of the post uses full names. It is understood that we either clicked the link, or – as folks deep enough into cable news to read a blog about it – we would know who Malveaux is without doing so.

  6. joeremi Says:
    June 18, 2012 at 9:20 pm

    Always here to help. And piss people off. Your choice.

  7. harry1420 Says:
    June 19, 2012 at 8:50 pm

    cnn reporting news..there’s a novel concept for a news channel!

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